Netchising in China

“If you want to be the world leader in your industry, you must be the leader in China.” Jack Welch

TALKS/ARTICLES/INTERVIEWS/QUOTES

1. Milken Institute: “Social, Environmental, and Economic Development in China,” August 13, 2007.

2. National Institute for Innovation Management, Zhejiang University: “E-Business and Global Entrepreneurship: A Framework for ZJU-LSU Collaboration,” with Bob Justis, May 29, 2007.

3. International Franchise Academy, Beijing Normal University, Zhuhai, China: “Social Franchising: A Framework for IFA-LSU Collaboration,” with Bob Justis, May 17, 2007.

4. Director of Modern Chinese Business and Cultural Initiative, E. J. Ourso College of Business, Louisiana State University, Effective in Mar 2007.

5. Visiting Professor at International Franchise Academy, Beijing Normal University, Zhuhai, China, since November 2006.

6. Global Honorary Ambassador of China Franchise City, Guangzhou, China, since November 2006.

7. Expert Consultant of International Franchising Research Center at China Policy and Law University in Beijing, China, since 2005.

8. China Retail Research Center, School of Economics and Management, Tsinghua University, Beijing: “International Franchising in the Global and Digital Economy,” September 25, 2006.

9. Forum of 19 Years Franchising in China: “International Franchising in the Global and Digital Economy,” September 22, 2006.

10. The Vancouver Sun Interview: “Coffee perk$: The brewing of a unique partnership,” by Joanne Lee-Young, December 5, 2005.

11. GDS International Interview: “Franchising: the perfect business model for China?” China Connect, April 2005. Download the PDF file.

12. Wall Street Journal Interview: “Service Franchises Are Going Global,” by Julie Bennett, Startup Journal, October 7, 2004.

13. Retail Asia Interview: “Fighting Shy of the Franchise Route in China,” September 2004.

14. Wall Street Journal Interview: “Chinese Market Offers Franchise Challenges,” by Julie Bennett, Startup Journal, March 31, 2004.

15. International Franchise Association: “E-Commerce Expert Says China Could Become Franchising Paradise,” IFA Insider, Monday, May 28, 2001, Volume 6, Issue No. 11.

16. BISON: “China's strong economy sets stage for franchising as viable business method,” May 15, 2001.

17. FranchiseChina.com: Chen, Y., "Franchise China: She Is Ready, Are You?," Spring 2001.

18. Franchise China Presentation: Chen, Y., Justis, R.T., and Chong, P.P., "Information Technology Solutions to Increase Franchise Efficiency and Productivity," Proceedings of the 2000 Franchise China Conference and Exhibition, Beijing (November 6-7), Guangzhou (November 9-10), and Shanghai (November 13-14), China, 2000.

PAPERS AND PUBLICATIONS

REFEREED PROCEEDINGS

1. Chen, Y., Justis, R.T., and Yang, H.L., "Global E-Business, International Franchising, and Theory of Netchising: A Research Alliance of East and West," Proceedings of the 18th Annual International Society of Franchising Conference, Las Vegas, Nevada, March 5-7, 2004.

2. Chen, Y., Chen, P.P., and Chen, G., "Global E-Business, Franchising, and Multi-Language Entity-Relationship Diagrams," Proceedings of the International Conference on E-Business, Beijing, China, May 23-26, 2002.

3. Chen, Y., Chen, G., and Justis, R.T., "Franchising as an eBusiness Growth Strategy in China,” Proceedings of Asian eBiz Workshop, July 4-6, 2001, Tsinghua University, Beijing, China.